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"Book (Sport) Tourism Book"
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Brand: Fitness Information Technology
Best Price: $41.95
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Sport Tourism
"Profile", . Buy for you and your family this sport tourism (book), to enjoy its experience today! ' Sport Tourism introduces students to, phenomenon of sports tourism
- - one of, fastest growing niche markets in, $500 billion tourism industry. Students will learn to define sport tourism and to apply fundamental marketing principles to competitive and recreational activities in which sport is, primary or secondary attraction. Sport Tourism covers participatory sport tourism (e.g. ski golf and tennis resorts, white water and wilderness trips, sports theme cruises, adventure tours and sport camps) and event-based sport tourism (e.g., Olympic Games college football, Baseball Hall of Fame or, World Cup), and guides students through, process of designing implementing and evaluating sport tourism operations by offering extensive industry examples and thought-provoking questions., book investigates such key topics as feasibility studies, niche marketing, pricing, sponsorships, advertising, media involvement, recruitment of personnel and volunteers, and evaluati
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